Posting videos on Youtube.com is a must. There is no other social network that can give you more bang for the buck. Not only do your customers see a personable side of you, but you can also create conversations around your videos.
Even though Youtube is a widely used website, you won’t get your message to every potential client just by having your videos on Youtube. Luckily there are a few ways to get even more exposure.
We highly recommend that you also make a blog post for your new videos. When embedding your video onto your blog, you should include a simple summary about the video. No need to actually transcribe it, but you should at least tell your website readers what the video is about, just in case they are too busy to view it. Many of my blog posts are “how-to’s” and I find it very helpful to make a video that explains why I’m doing the “how-to” and then in blog post I include the detailed step by step process.
I also use the triple play content secret for even more exposure.
To embed a youtube video into your blog is simple a copy and paste job. First, make sure that your blog can handle object tags. Early versions of wordpress would not embed youtube videos without a little hacking, and you should be using a recent version of wordpress anyhow, just for the security patches.
Go to the video that is located on Youtube. You will notice in the right sidebar there are two textboxes. One has the URL pointing to the video on Youtube and the other is the flash object. The flash object has a lot more code then you can see in the textbox. If you are trying to embed the video into a normal webpage you will probably need to use the embed textbox. If adding the video to a Wordpress blog post, you can use either the url or embed code. Watch the video above to see how to use both.
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