This is a guest post from Doug Lazovick:
Are you a real estate professional? Do you use twitter to post your real estate blog and other relevant real estate news? Then you should know about DeedStreet.
DeedStreet, using twitter as a content platform, is a social media tool that aggregates Real Estate specific tweets. How it works is simple. First, you log-in to DeedStreet with your twitter account. Then, start tagging your real estate related tweets with the caret “^” symbol.
In essence, the caret symbol is the real estate hashtag; we used the caret symbol because it reminded us of a roof of a house. Tag (or include within the tagged tweet) the keywords that you would like to dominant on DeedStreet, e.g., ^Soho, ^Phoenix, ^90210, ^Maine, ^Mortgage. You can also tag general real estate commentary with two carets in a row (^^).
Once you have logged-in to DeedStreet, it’s not necessary to come back to have your real estate tweets indexed on the site. So long as you use the caret symbol, you can post from Tweetdeck, HootSuite, twitter.com, your mobile phone or the twitter client of your choice and our system will catch the tweet. Also note that it is only necessary to tag one word in each tweet, as every word within the tagged tweet is indexed and searchable on DeedStreet.
Ok, sounds cool, but what’s the value to the real estate professional? Well, what if you could have only your real estate related tweets appear on your blog/website and not all the other stuff you tweet that may be inappropriate for consumers to see? We have a widget for that.
Simply go to the widget page and add the keyword you want to filter for (or leave the keyword field blank to filter for all your tagged tweets) and your twitter username and we will spit out a code that you can copy and paste onto your website. The example of the widget provided to the right has the keyword left blank and the username as DeedStreet:
Furthermore, DeedStreet centralizes valuable information germane to real estate for the consumer–decentralized, unorganized and unfiltered info on Twitter alone loses value quickly. Additionally, our platform also allows agents to establish credibility in a transparent community and foster relationships with consumers across a trusted social network.
On our end, we will continually improve the site and ensure buyers and sellers can find the most relevant and useful RE tweets. We will also work hard to recognize and highlight real estate professionals who are providing valuable hyperlocal content (please see “Tempe” search on DeedStreet below).
We also intend to explore aggregating real estate content from other social networking sites (most notably Facebook) in the near future. Please check out the site and start labeling those tweets. Do not hesitate to contact me with any feedback. You can reach me on Twitter, Facebook, or email me at doug@deedstreet.com or call me on my cell phone (480) 282-2100.
Originally from New York, Doug Lazovick moved to Phoenix 5 years ago to pursue his passion in Real Estate. Doug was successful in closing over $175 million in commercial RE transactions. About a year ago, the current recession brought the commercial RE business to a standstill. With newfound free time, he began reaching out to people through social media networking sites. Having the ability to reconnect with old friends and colleges, gave Doug the platform to create Deed Street.
DeedStreet, using twitter as a content platform, is a social media tool that aggregates Real Estate specific tweets. How it works is simple. First, you log-in to DeedStreet with your twitter account. Then, start tagging your real estate related tweets with the caret “^” symbol.
- Tagging Denver on DeedStreet
In essence, the caret symbol is the real estate hashtag; we used the caret symbol because it reminded us of a roof of a house. Tag (or include within the tagged tweet) the keywords that you would like to dominant on DeedStreet, e.g., ^Soho, ^Phoenix, ^90210, ^Maine, ^Mortgage. You can also tag general real estate commentary with two carets in a row (^^).
- Tagging a General Comment on DeedStreet
Once you have logged-in to DeedStreet, it’s not necessary to come back to have your real estate tweets indexed on the site. So long as you use the caret symbol, you can post from Tweetdeck, HootSuite, twitter.com, your mobile phone or the twitter client of your choice and our system will catch the tweet. Also note that it is only necessary to tag one word in each tweet, as every word within the tagged tweet is indexed and searchable on DeedStreet.
Ok, sounds cool, but what’s the value to the real estate professional? Well, what if you could have only your real estate related tweets appear on your blog/website and not all the other stuff you tweet that may be inappropriate for consumers to see? We have a widget for that.
Simply go to the widget page and add the keyword you want to filter for (or leave the keyword field blank to filter for all your tagged tweets) and your twitter username and we will spit out a code that you can copy and paste onto your website. The example of the widget provided to the right has the keyword left blank and the username as DeedStreet:
Furthermore, DeedStreet centralizes valuable information germane to real estate for the consumer–decentralized, unorganized and unfiltered info on Twitter alone loses value quickly. Additionally, our platform also allows agents to establish credibility in a transparent community and foster relationships with consumers across a trusted social network.
On our end, we will continually improve the site and ensure buyers and sellers can find the most relevant and useful RE tweets. We will also work hard to recognize and highlight real estate professionals who are providing valuable hyperlocal content (please see “Tempe” search on DeedStreet below).
We also intend to explore aggregating real estate content from other social networking sites (most notably Facebook) in the near future. Please check out the site and start labeling those tweets. Do not hesitate to contact me with any feedback. You can reach me on Twitter, Facebook, or email me at doug@deedstreet.com or call me on my cell phone (480) 282-2100.
Originally from New York, Doug Lazovick moved to Phoenix 5 years ago to pursue his passion in Real Estate. Doug was successful in closing over $175 million in commercial RE transactions. About a year ago, the current recession brought the commercial RE business to a standstill. With newfound free time, he began reaching out to people through social media networking sites. Having the ability to reconnect with old friends and colleges, gave Doug the platform to create Deed Street.
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